Best Hair Color Trends That Are Worth Trying in 2024

This season, hair colorists are picking up on hints that low-maintenance color is key. Between beach trips, far-flung adventures abroad and weekends spent honoring an ever-growing social calendar (hello, wedding season!), opportunities for touch-up sessions can come few and far between.

Thankfully, you needn't play it safe on your hair color this season merely for the sake of time. Much to our delight, strategically placed color becomes amplified by the natural sunlight of summertime, while newly popular techniques such as shadow rooting encourages time off between appointments to let natural color peeking through work in your favor.With a little aid from lingering daylights hours, summer is the season to go bolder and brighter with your hair color. This season, we're drawn to highlights that effortlessly reflect rays of light—soft, natural blends of color—and conversely, dynamic lowlights that create depth and dimension.